Effective date: September 3, 2026
Trinity Dental Services (“Trinity Dental Services,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect through our website at trinitydentalservice.com, how we use it, who we share it with, and the choices available to you.
Please read this policy before submitting any information through our website. By using this site, you agree to the practices described here.
This Privacy Policy covers information collected through our website.
It does not cover protected health information (PHI) created or maintained as part of your treatment, payment, or our health care operations. That information is governed by the Health Insurance Portability and Accountability Act (HIPAA) and is described in our separate Notice of Privacy Practices, which is available at our East Brunswick office on request.
Where the two overlap — for example, if you describe a dental symptom in a website contact form and later become a patient — the information becomes part of your patient record and is handled under HIPAA and our Notice of Privacy Practices.
Please do not submit detailed medical or dental history, diagnoses, images, insurance ID numbers, or other sensitive health information through our website contact form or by unencrypted email. Standard web forms and email are not secure channels. If you need to share clinical details, call us at (732) 613-1125.
We collect information only when you choose to give it to us. This may include:
When you visit our website, certain technical information is collected automatically by our hosting provider and analytics tools:
This information is used in aggregate to understand how visitors find and use our site. We do not use it to identify you personally.
Our website uses cookies — small text files stored on your device — to keep the site functioning correctly and to measure site performance. Cookies used on this site fall into these categories:
Most browsers accept cookies by default. You can set your browser to refuse cookies or to alert you when cookies are being sent. Disabling cookies may affect how parts of this site function.
We use the information we collect to:
We do not sell your personal information. We do not rent or trade your contact details to third parties for their own marketing.
If you provide your mobile number and opt in, we may send you appointment reminders, confirmations, care follow-ups, and occasional requests for feedback about your visit.
Mobile opt-in information and consent are never shared with third parties or affiliates for marketing purposes. Your mobile number is shared only with the messaging service provider that delivers messages on our behalf, solely for that purpose.
We share personal information only in these circumstances:
Service providers. We work with vendors who help us operate — website hosting, appointment scheduling, text messaging, analytics, and patient billing. These vendors may access information only as needed to perform their work for us, and are contractually restricted from using it for any other purpose. Vendors that handle protected health information do so under HIPAA business associate agreements.
Payment and financing partners. If you apply for third-party financing such as Sunbit or CareCredit, you are submitting your information directly to that company. Your application is governed by that company’s own privacy policy and terms, not ours.
Insurance carriers. When you ask us to bill your insurance, we submit the claim information required by your plan.
Legal requirements. We may disclose information where required by law, court order, subpoena, or in response to a lawful request by a government or regulatory authority, or where necessary to protect the safety of a patient or the public.
Aggregated data. We may share aggregated, de-identified statistics that cannot reasonably be used to identify you.
Our website contains links to third-party sites and embedded content, including Google Maps and links to review platforms. Once you leave our site or interact with embedded third-party content, that company’s privacy policy applies. We do not control and are not responsible for the privacy practices of any third-party site.
We use reasonable administrative, technical, and physical safeguards to protect information under our control, including encrypted connections (HTTPS) for our website and access controls on our systems.
No method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security, and any information you send us over the internet is sent at your own risk.
Our website is intended for adults. We do not knowingly collect personal information online from children under 13.
Parents and legal guardians may submit information about a minor child when requesting an appointment. That information is treated as coming from the parent or guardian and, once care begins, is handled as part of the child’s patient record under HIPAA. If you believe a child has submitted information to us directly, contact us and we will delete it.
The New Jersey Data Privacy Act gives New Jersey residents certain rights over personal data. Subject to the exceptions in that law, you may have the right to:
Note that information covered by HIPAA and information maintained in a patient treatment or billing record is exempt from these rights and is instead governed by HIPAA and New Jersey dental record retention requirements. Rights of access and amendment for your dental record are described in our Notice of Privacy Practices.
To exercise a right, contact us using the details below. We will respond within the timeframe required by law. If we decline your request, you may appeal that decision by contacting us again and stating that you wish to appeal; if your appeal is denied, you may submit a complaint to the New Jersey Division of Consumer Affairs.
Some browsers offer a “Do Not Track” setting or a Global Privacy Control signal. Where required by New Jersey law, we treat a recognized universal opt-out signal as a request to opt out of targeted advertising.
You may opt out of marketing emails using the unsubscribe link in any message, or by contacting us directly. Opting out of marketing does not stop appointment reminders and other transactional messages about your care.
We keep website inquiry information for as long as needed to respond to your request and for a reasonable period afterward. Patient records are retained for the period required by New Jersey law and professional standards, which is longer than the retention period for general website data.
We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page. Changes apply going forward and are not retroactive. We encourage you to review this page periodically.
If you have questions about this Privacy Policy, wish to exercise a privacy right, or want a copy of our HIPAA Notice of Privacy Practices, contact us:
Trinity Dental Services
63 W Prospect St #1
East Brunswick, NJ 08816
Phone: (732) 613-1125
You can also reach us through our contact page.
Office hours: Monday, Tuesday, Thursday, Friday 10:00am – 7:00pm; Saturday 10:00am – 5:00pm. Closed Wednesday and Sunday.
